Developed award-winning tradeshow theme "Moving Forward" for long-time client Fisher HealthCare
Designed and produced all creative, included logo
Marketing vehicles included:
CD with custom CD case
Guitar-compressed "concert" t-shirts
Backstage passes for all booth personnel
"Concert ticket" direct mail piece
Designed and developed interactive rock 'n roll trivia game, also used to collect marketing information from attendees for after-show sales follow-up opportunity