New Name, Same Game

Webster's Dictionary defines "Advent" as the arrival of something extremely important. We certainly think so. After 10 years in the business, C4/Omnigroup has changed its name to Advent, Inc . The re-branding of the agency represents a move into the next phase of the business, unifying its divisions and setting in motion an aggressive growth strategy.

Advent will continue to offer the same in-house capabilities, including web design and development, 3D animation, graphic design, advertising, public relations, motion graphics, custom products, turnkey exhibit services and more, giving Advent clientele access to nearly anything and everything they need to promote and distinguish their business in Houston , Texas or anywhere around the world.

"Advent allows us to define and present that single brand concept to our clients and prospective customers, while giving us the opportunity to essentially re-launch the company from an even stronger position in the marketplace."

- Richard Kaminski, Owner & President

Marking Milestones
Chalk up another successful year at OTC! Not only did the Offshore Technology Conference welcome more than 67,000 attendees - a 25-year high and increase of 13% over 2006 - but Advent also assisted 27 clients in this year's show - doubling its workload from the year before.

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News from the Homefront
The Houston Chapter of the International Association of Business Communicators (IABC) awarded the Advent creative team with the exclusive Bronze Quill Award for their work with Fisher HealthCare (now ThermoFisher). IABC honors business communicators for their best work produced and measured in 2006. Winners are chosen by a jury of peers, including IABC members who are prominent Gold Quill winners, Accredited Business Communicators and senior-level professionals from across the country.

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Better Search Engine Placement
Do you want to attract more attention to your Web site? To start, you need to offer excellent products and/or services. Next, you will need to publicize what you have to offer.

Since you will be able to reach the greatest number of people on the Internet, you want to make sure your presence is felt there. There are those that have knowledge and experience in helping you achieve high-visibility on the Web.

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